The toy business is the mainstay business of the Happinet Group. The Group provides a wide range of products manufactured primarily by BANDAI Co., Ltd. along with other manufacturers as a leading intermediary distributor in the industry. It meets diverse needs of manufacturers and stores by using its superior systems and proposal capabilities. By further streamlining logistics and increasing their sophistication Happinet will actively develop new business channels.
From here forward, Happinet will carry out measures to expand its market by improving its merchandising functions and actively collaborating with alliance manufacturers, and will strive to improve the gross margin ratio by comprehensively reviewing the procurement and stock management systems.